Addsense - A Mispelt Keyword
I will admit that I have been the type of person who has read and followed every new strategy and technique in making a serious online presence and I wanted a piece of what became known as “Internet Real Estate”. I read countless success stories where blogger and webmasters resigned from their full time employment to chase an online income.
I started with a simple html site based on what I thought was a good paying keyword, alas, it turned out only to return a few cents each time an advertisement was clicked. All my sweat, time and effort over many months, even years continued to return no value for effort.
I like to think outside the square as to any approach I take on a task. To give you an example, I was following advice on how to choose keywords and went to Google Keywords tool and started my search for that next big paying keyword.
Getting back to me thinking outside the square I want to tell you that I stumbled on something, something quite remarkable and had the potential to make my online presence a success.
That something hit me like a bolt of lightning. I was searching for the keyword “adsense” looking for long tail keyword phrases. What I saw was the keyword “addsense”. Notice the “dd” in adsense. That was a mispelt keyword.
Even more outstanding was the fact that the keyword being mispelt did receive large amounts of traffic. Not only that, but the keyword had a high cost per click.
To see if my suspicion that mispelt keywords could make a new online niche website, I put up a blog on the keyword of “Addsense Online Resources”. I wrote a few posts surrounding the keyword as well as some techniques I used to promote that keyword.
After a short time, I was seeing traffic to the site, I received a few good clicks on my advertisements, but above all, the site held a strong position on the Google search engine. Here is a screen shot of those results.
Now as you can see Google returns the question of do you want to look at the correct spelling, but if you don’t, here is what we have indexed for you.
There my site is, for the keyword Addsense Online holding position three and four. This now means that any visitor who has searched for the term and mispelt the keyword, all chances are they will come to my site.
Now just to see that this was no fluke, beginners luck or an abnormality, I needed to test further. I decided to go for a very high, competitive and high paying keyword. I chose “CREDIT” but mispelt this to “CREDT”, notice there is no “I”.
I set about writing a few posts for content, name my blog url as the keyword and here is a screenshot of my results.
This listing actually returned a better result because the correct spelling from Google is just a link.
Now here is the result of my test for mispelt keywords. I have a position two listing on page 1 of Google for the keyword of Credt or as far as the advertisements are now concerned - CREDIT.
Overall, I have discovered that targeting a niche website for mispelt keywords is a lot easier to rank for then to chase the big sites that are well entrenched in the search engines for the correct spelt keyword.
The possibilities are endless, imagine your niche site with the keyword INSERENCE or INSURINCE etc.
You might also ask yourself, why does this work? It works because not everyone can spell! This is often due to perhaps the searchers education level, origin of their natural language or simply by htting the wrong key on the keyboard of their computer, there will always be mispelt keywords.
Well I hope I have provided you with something to think about when you next start to consider a niche website. Now that I have told you this and shown you actual screenshots of my results, you know it works and I know that it works well.
Don’t tell anybody….
For more information and ways that I went about promoting my mispelt keyword niche websites, I have written an online case study that you can follow at Addsense Online Resources.
Reference:
http://secretwitter.com/addsense/
http://secretwitter.com/credt/
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Did you know you misspelled the word “misspelled”? Was that on purpose?
The past tense of “spell” is “spelled”. Spelt is a type of grain.
Same with “burnt” by the way, the past tense of burn is burned.
Good post nonetheless! Thanks for the info
I believe ‘misspelt’ is accepted as correct in British English. It does include the letter ’s’ twice, however.
I have been doing this one for a long time , and I have manage to pull thousand of visitors to my site
Congrats then .
Thanks. I love this misspell keywords because it is easier to rank here.
good idea but wont most people when they see that they have misspelled the word (not on purpose) click on the “do you want the correct spelling”? google term?
thanks for your information, but please add Indonesian language in translator widget, Indonesian language already available in Google translate now.. I must read it carefully to know what’ the point on that article
Mate, you need to learn English.
Indonesian translation in Google Translate sucks IMHO. It looks funny, seems like a drunken master write it.
No matter how careful you read, it just makes you want to laugh. I prefer not to use Google to translate it.
Olá essa é uma super dica, vai ser mais uma para aumentar meus rendimentos. obrigado por ela
Okey, I have been interested in this for a long time and have found great misspelled words with low competition BUT I was told that google auto-corrects misspelled words, so I forgot about that idea. So my questions is:
1
Will Google really rank/value sites with articles on them that have wrongly spelled words ?
2
Article directories, do they allow misspelled words in articles ? I am sure ezine articles dont but maybe others ? I am thinking about article marketing.
Interesting but a bit doubtful if it would really work. Guess I have to try to know….pheeew Hope you are right though.
This was a brilliant article about getting traffic with misspellings. A few months back I did some affiliate sites on Ed Hardy. I accidentally named some pages Ed Hardey and actually ended up seeing some decent traffic on them. Thanks for this post - very much appreciated! David
Sometimes information is priceless. I started using “misspelled keywords” on eBay, Then I used misspelled keywords on Adwords, and even on Adsense. It does not work to well using Article Directories, Almost all of them have robots that check for spelling. But.. when you are building a keyword list for blogs, websites, adwords, and adsense, use a few, you will be pleasantly surprised.
I heard about doing this a while back and have found a couple of keywords worth persuing.
Did you make much money off the 2 examples you have shown??
The flip side is your listing looks unprofessional to the people who can spell. What would the Web be like if everyone misspelled every word? I suppose there is money to be made with every little trick. But the real money still goes to the people who are successful in marketing to the masses.
Thanks for great tip.
I have to agree… It’s more worthwhile targeting long-tail keywords that actually make
sense. The day I get “credt” from a site that can’t even spell the correct term is the day I go blind!
How many cents can one make by using misspelled keywords? Real success goes to those with a good writing style and who market it well. And above all it really looks unprofessional and takes away credibility from your site.
I have seen other excellent reviews of this particular human failing being turned for an edge in online marketing.
By the way PS3 Games, just as a funny comment … it is pursuing, not persuing. This is why it works. We all have some words we just seem to spell wrongly all the time.
Is it their or thier or there?
Ken - Yep, exactly. Not too obvious some mistakes.
Making Web - This doesn’t have to be a tactic you use on your main website, you should just set up an MFA site and get ranked easily for really high paying keywords.
I haven’t tried it yet but I’ve found some decent keywords to work with for when I decide to.
Just to make one or two things clear from my article. Where I use the misspelt keyword is in my anchor text and not throughout the content in the article. Traffic to the site is good and when I receive a ctr the return is similar to the correct spelt keyword.
Google does not appear to be NOT ranking the site on the keywords as can be seen in a search for the term credt or addsense.
To keep the site looking professional, I use the mispelt keyword in the url, maybe the heading (H1) but spell it correctly throughout the content.
My logs are continually showing visitors using the misspelt keyword to arrive at the site. Finally, Yes, there is money to be made.
Thankyou for your kind comments and opinions.
Thanks TerryG,
I was a bit confuse as a beginner using this trick. You added a good point, use it on URL and H1 title.
I’m afraid you’ve misspelled ‘misspelt’…you’ve put ‘mispelt’.
That’s ‘mis-pelt’ rather than ‘mis-spelt’. Perhaps there’s money in it!
I have a site that i misspeled a word phrase that i didnt know about and sure enough it gave me really good results, and i continue misspelling words because it works.
the idea of misspelled keywords is cool
thanks for sharing, i hope i can be applied in my blog.thank max!
Good article. There are two items here when put together lead to a third question which was partially answered. Do you duplicate content with misspelled words, or do you just integrate them into a single post? As one poster mentioned, it could fly in the face of those who thrive on being correct.
laidoffguy - I try to steer clear of any duplicate content and that’s why I use an article spinner. My misspell keywords are sometimes in the content, maybe once, but always appear in the anchor text link. To avoid a spell check at article directories I submit unique content and correct spelling throughout, except the anchor link in my bio box. Hope this clears that up.
This is fantastic advice and something I often tell my clients. Mis-spelling keywords in your niche or based around your product name is a great way of catching potentially missed traffic.
In fact, for my domain registration website (http://www.dv8domains.com) many of my clients register mis-spelled domain names on purpose as well, to maximize this type of exposure. Believe it or not, it works wonders if researched and marketed properly.
*cheers* to a great article!!
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